Thursday, May 17, 2012

Why Using a Social Media Fundraising Platform Is So Effective

The economy is tough and raising money for school equipment, charities, political campaigns and other groups is much more difficult than it once was.  However raising money using social media like Facebook and Twitter is more effective and can raise more money than the traditional methods of fundraising.
Raising Money For Schools

Whether you need new equipment for sports, band or computer equipment for your local school traditional methods for raising money limit your fund raising to the community the school is in thereby limiting the amount of money that your school can raise.  However, when you have a fund raising campaign on Facebook or Twitter you can reach out to businesses that are looking for donation opportunities to help improve their public image as well as alumni that are scattered all around the country or all round the world, thus bringing in more money with less upfront cost.

In addition you can combine traditional fund raising efforts with social media fund raising to increase your profits as well.  Selling candy bars, popcorn, and wrapping paper has long been a way for schools and other groups to raise money they need and you can set up a website for selling these types of item and urge all your Facebook friends to visit and purchase some of these items.

Charity Fundraising

As was seen with the earthquake in Japan charities can raise millions of dollars for worthy causes quickly and effectively by going online and doing their fund raising. Whether your goal is to bring food to those children in countries where food is in short supply or whether you want to save the sea turtles or whales there are thousands of people online who share your vision and are willing to donate to a charitable cause.
Political Fundraising

Politicians can use the social media to raise campaign funds or simply to urge those who believe in their message to get out and vote.  In the past in order to raise funds most politicians had to spend their time at dinners that only the wealthy could afford to attend. Taking time from their actual campaigns in order to raise the funds they needed. Now through social media not only can politicians reach those who share their vision and have the big bucks to spend but, they can add to their campaign funds by allowing those with less money to donate what they can afford to their campaign as well. It is surprising how fast $2.00 and $5.00 contributions can add up to thousands of dollars to help fund a campaign.

No matter what your reason is need to raise money online, fundraising and social media can help you get the money faster and more effectively than you ever thought possible.

No comments:

Post a Comment