With today being President’s Day and it being an election year, it
seems only appropriate to look back at the history of presidential
philanthropy throughout our nation’s rich history. This has not been the
first time our country has faced an economic downturn, nor are the
topics of inequality and health care new to our textbooks. Here is a
look back at some causes that have been near and dear to our Commanders
in Chief and by looking back, we’ll be able to assess the future.
Abraham Lincoln was forced with the issue of keeping a nation united
amidst the chaos and tragedy of the Civil War. With racial conflicts as a
central issue causing such dissention, he had the monumental task of
changing the status quo to redeem the lives of thousands of slaves. Skip
ahead one hundred years to the presidential term of John F. Kennedy and
the racial riots of the 1960’s. The birth of the NAACP, March on
Washington and leadership styles of Martin Luther King, Jr. clearly set
the stage for modern nonprofits and their ability to garner a strong
foundation of committed supporters.
Franklin D. Roosevelt had a mess to clean up as he entered office
with the Great Depression influencing much of America and impacting the
world. With the stock market debilitating the U.S. economy,
international trade decreasing by 50%, unemployment reaching an
unfathomable 25% and farms and factories shutting down in mass numbers,
many people relied on the charitable acts of neighbors and government
programs. I find it interesting that many of the issues from this time
are still present today: How much government intervention is too much?
Is there a common thread between the crash on Wall Street and the
collapse of the current housing market?
Now here’s a crazy thought: Can you imagine how social media would
have been used on these past causes? Imagine a cyber Underground
Railroad and the texts that could have saved hundreds of lives. What
about the Tweets that would have been posted during the King’s “I Have a
Dream” speech? What kind of online fundraising campaigns
would have been started during the Great Depression? How many people
could have found jobs using Craigslist and Monster.com?
Fortunately we are not in the time of “what ifs,” but we can use
these incredible online resources now. We can accomplish what no other
generation could before us. If we could combine the passion and
determination of the past with the potential of today, what kind of
tomorrow will we see?
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