How many dollars does it take to win the Oval Office?
That seems to be the billion dollar question of the hour. In a
capitalist society, supporters plus donations can’t be entered into a
well formulated calculation to determine the outcome of an election.
However, if money makes the world go round, than campaign season must
have the earth ready to spin off of its axis.
Romney is currently at the top of the list of the six Republican presidential candidates and boasts of raising over $56 million dollars for his campaign, according to the New York Times ($24 million came in during the last three months of 2011). GooglePost.com states that, “Romney drew in $24 million in the fourth quarter of 2011 alone and is going into the new year with more than $19 million cash on hand. Romney’s fundraising figures dwarfs the other Republican presidential candidates in comparison… Rivals Texas Rep. Ron Paul collected $13 million in the fourth quarter while former House speaker Newt Gingrich raised $9 million.”
So with an unrivaled amount of fundraising numbers from other GOP contenders, it seems like Romney’s biggest obstacle to the White House would be the incumbent who has currently raised approximately $88 million according to opensecrets.com.
How does Romney’s fundraising savvy compete with recent history candidates? “Romney’s fourth quarter total is competitive with what then – Sen. Hillary Clinton ($27 million) and Barack Obama ($23.5 million) brought in over the final three months of 2007 and dwarfs the amount that eventual GOP nominee John McCain raised during that period ($10 million). Romney also raised more in the final quarter of 2011 than then-Texas Gov. George W. Bush did in the final three months of 1999 ($11 million),” explains a report in The Washington Post.
While Barrack Obama still may lead the pack in political fundraising, it seems that Romney is up to the challenge for competing for funds. Both are mastering the skills it takes to garner online support and both are using social media in the political realm like never before.
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