Thursday, May 17, 2012

Fundraising Online is Easy When Using Social Fundraising Tools

As more and more households get online and use the internet every day this has spurned a lot of nonprofit organizations to start fundraising online. Although, a good share of these nonprofit organizations have websites of their own containing their mission statements it is just not as easy to get donors to donate to them. Nonprofit is a much more competitive industry than most people realize. Nonprofits have to foster trust among their donators and be completely transparent when it comes to the disbursement of donated funds.

A lot of people have become irate at the use of online fundraising sites because this concept is new and seems to not have the personal touch or flair that many people are used to. It is important that nonprofits have their own identity in the industry or else they may be overlooked for another nonprofit who is promoting the same cause but has a better look. Are you a supporter of a nonprofit that is working for them and trying to help find better fundraising alternatives?

Maybe you’re a non profit representative should also be on the lookout for more social fundraising platforms that are a cost effective way to raise money online. This article will enlighten you to the ways to raise money for your nonprofit organization.

A large part of why nonprofits choose online fundraising tools is because it is extremely cost effective. The invention of charitable online giving websites has also blown away the myth that the internet is too cold and sterile and doesn’t allow for the personal touch. A connection between the nonprofit and it’s donators are all created by the website that can highlight their mission through pictures, videos, and even letters from the people they have helped. All of the things that would not be accessible though a mailed newsletter or flier.
Fundraising in the traditional way can drive up costs by having to rent venues, town halls, or hotels. Smaller nonprofits that were usually left out and had to scrape by here and there, are now able to compete and reach a wider audience. Any nonprofit who is not using online mediums for their efforts are creating problems for their campaigns by only reaching a small local community. Fundraising online is a vast medium that can produce stellar results.

There are many online websites that offer a hand to nonprofit organizations by helping them collect donations. One company named, Fundly, has raised millions for nonprofits that are using their easy to use social fundraising tools. A nonprofit organization that has a status that has been IRS approved are listed nearly instantly by websites such as that. They want a nonprofit to succeed as much as the donators and founders do.

However, online solutions don’t stop at fundraising web sites! No, they can also utilize social media such as Google, Facebook, Twitter, and Linked In to name a few. These sites make it easy for nonprofits to track performance, set up donations, and review their charity, as well as polls and much more.

With so many huge successes of online fundraising tools used by charities all over the world it is becoming harder and harder to ignore the online medium. While in the past traditional fundraisers have had the best results, you should at least attempt online fundraising. With it you will raise more money faster, maximize how many people you spread your message to, and have nothing to lose and everything to gain.

Raise money online in the most effective way possible! Use online social fundraising tools, like the ones provided by Fundly, and your cause will be very successful in fundraising online right away.

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