Facebook fundraising is a growing trend for causes today. Fundraising started
many years ago. A lot of schools, non-profit organizations from youth
athletic clubs to cheerleading groups are raising funds to maintain the
cost of their activities.
Facebook is a social networking site and has been a great fundraising
tool in keeping in touch with supporters and donors. It has been the
most efficient venue to spread the word with your cause and in gaining
volunteers who in one way or another can provide help that will really
contribute substantially in your campaign. Like many other fundraising
tools, it is important that you know how to use it effectively so you
can get the most of the benefits that it can offer. One of its main
benefits is you can sign up with it for free. The only thing that you
have to take note of is you will need to spend most of your time working
with it.
To raise money online with Facebook, there are only few ways to get
you started. First you need to set up personal profile of yourself on
this social network. Nowadays, almost all people have their own Facebook
account and this expands your donor base. The second step that you need
to do is to create page for your nonprofit organization. Then you need
to create a cause for your organization and have it attached to your
page. You can ask everyone, your friends and neighbors to join and
become a fan of your page. You can even encourage them to become members
of your cause. After setting up your profile and page, you can ask more
people to support you.
For Facebook fundraisers, after creating the page, don’t just wait
for the money to come in. You have some work to do. One of which is
reminding people on a regular basis that you have a presence on this
social media platform and ask them for support. You should also give
continuous effort in keeping them updated with your events and in
reaching out to them.
In order for you to make the most out of your Facebook presence,
there are some essential things that you should do. First you should set
a plan and identify what you want to get out of it. Begin with an idea
of the result you want to get. Or you will spend most of your time
without getting anything in return. You also have to explore Facebook
and its features. For instance, you can take advantage of teleseminar
that allows you to learn new things. Spending time a little more to make
your page work is also crucial. The more you play with it, the better
you get and the more learn about using it. You may also want to check
other nonprofit organizations that are doing great on Facebook. Take a
look at their strategies and try to mimic them.
Facebook fundraising is
an effective method of drawing more donors and supporters given that
there are over 90 millions users of this social networking site and they
are rapidly growing in numbers every minute.
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