Political Fundraising Online will Heat Up in 2012

Moneybomb was a term coined to describe the grassroots political fundraising campaign created to support Ron Paul’s running for President. It was meant to be an explosive term to create a buzz in mass media and marketing. This generated a ton of media buzz as well as excitement. It also is set up to make a massive amount of money in only one day.

The anniversary of the Boston Tea Party back in 2007 many volunteers took part in a massive moneybomb. Their effort raised nearly 7 million dollars in only one day. That to date is the largest one day political fundraiser ever.

While there are many different ways to raise money when your candidate is running for President you have to do more than hold a bake sale. Finding new and inventive ways to reach out to the voters in a lot less time than other political fundraisingefforts have in the past. In this way more and more people have been reaching out to voters through online media. Social media is now the ideal platform to reach out to voters and keep people up to date on efforts, fundraising, and much more. It also allows you to donate to your party with just a few mouse clicks.

Twitter, LinkedIn, and Facebook proclaim that they have millions of registered users and not like traditional ways of political fundraising that used to include mailing out campaign fliers, sending out email updates, knocking on doors, taking out television spots, and connecting to the community at large. With the use of social networking many of these steps are simplified. With a few mouse clicks you can update everyone at once, show them a video spot, ask them to donate and much more. You can also discuss political topics with your followers in real time.

The more passionate your community is about the events the larger the chance that your campaign will go viral. Facebook has the largest amount of users as they claim to have 700 million users. Now that online fundraising sites are evolving to meet the demands of the many there are limitless opportunities to get your message to the community.

Did you know that President Barack Obama is projected to raise over a billion dollars in donations for his political campaign? Republican candidates such as Cain, Huntsman, Perry, and Romney need to begin utilizing online political fundraising in order to compete! Fundly is a site that also caters to political fundraising needs for all political candidates..

With all of these fundraising platforms online they empower politicians, and political organizations ways to compete and create their own fundraising efforts. With a hosted donations page and the functionality to integrate it in to your website or customize it. That alone would be worth the effort.

Another key feature to political fundraising is scalability. Whether it’s getting the word out about your grassroots campaign or about competing with another politician for states. If you do not have an online presence your fundraisingcampaign may flounder behind the competition. So, get started today!